This Raksha Bandhan, let's replace the traditional rakhi with a use-and-grow alternative. As we tie a thread of affection (seed rakhi) to our brother and wish him a long and prosperous life, we are participating in #GlobalGreen effort to become greener - an initiative taken by Global Beauty Secrets.

Our team has collaborated with Seed Rakhi to encourage initiatives like #PledgetoProtect, #SowaSeed, #BeejBoteHai, and #RishteyRecycle, all of which revolve around the core idea of loving relationships and protecting the environment. We took an initiative where we gifted a complimentary seed rakhi on every purchase of our products. By sowing a seed rakhi that will benefit our ecosystem, our team has also made a modest contribution to the #GlobalGreen movement.

We hope that this Raksha Bandhan you will grow the bond with your siblings in a more sustainable way.